Conversion copywriting for thriving creative brands.

Let's be honest–

You’re a natural when it comes to creating a welcoming environment for your guests. 

When a potential client walks through your doors, you automatically smile and usher her into your space. Your mind is already leaping 10 steps ahead…

“Say hi and share pleasantries, offer a glass of water. Ask about her family and what brought her back into town. Does she want coffee?”

But, what about in your digital environment?

  • Does your digital space feel as comfy as your in-person space?
  • Do you spend as much time orchestrating your website words as you would an in-person conversation? 
  • Do your marketing materials reflect that same caliber of shining luxury? 

The good news is– it is possible to enjoy your Laurent-Perrier, (and sip it too!)

Penning your brand story in your website, emails, & sales pages

Apply for Your WEB COPY

Apply for VIP DAY

1. VIP Day

2. Website Copy

When a launch deadline is looming and you need expert copywriting stat– the VIP Day is for you! 

Includes: Sales page or an email sequence

Total timeline: 1 week

Investment: $2,500

Time for a rebrand?
Turn your readers into dream clients with personality-packed web copy.

Includes: 4+ web pages

Total timeline: 4-6 weeks

Investment: $5,000

Sales copywriting that serves as intentionally as you do

I was able to implement the copy immediately. It gave me the freedom to do what I’m good at; which is dream of new ways to run my business, meet more people, and make art.

Rick L.
Artist & Educator, Minnesota

"Rachel's copywriting freed me up to do the high-level thinking I need to run my business." 

01.  Introductory kick-off call
  • On our call, I’ll immerse myself in your brand’s mission, story, goals, unique value proposition, key performance indicators, and ideal client avatar
  • We’ll set specific goals for the copy

02.  Market research (the secret sauce)
  • I’ll conduct interviews with your ideal clients to learn exactly what your clients are looking for
  • I’ll dive deep into forums, threads, and social media to glean Voice of Customer data
  • Finally, I’ll compile all of my Voice of Customer notes for you to keep

03.  Craft the copy
  • Armed with your unique selling proposition, industry knowledge, market trends, and quotes from your customers about your offer– I’ll whip up copy that attracts, engages, and sells

04.  Revisions as needed
  • If needed, we can revise the copy

05.  Present you with your new conversion copy
  • Once the ink dries (i.e. the Google Doc is ready) I’ll present you with your brand-new conversion copy! 
  • I’ll also send over implementation instructions, along with all of my notes for you to use in future marketing efforts

My signature process

A peek behind the curtain...
You took the leap into the world of entrepreneurship to serve and care for others. And you’ve built a rewarding career and lifestyle doing so.

But as your brand has matured and established, your old messaging has gone stale. 

What if I could take all of the brand messaging off your hands 
so you could return to the work you’re called to do? 

No more fussing over website words and metrics, SEO, or marketing jargon. 

You can finally stop stressing over how to freshen up your website copy to match your new brand photos.

Instead, you can hand all the messaging details over to me– trusting that, as your conversion copywriter, I deeply understand your mission and align with your values to tell your story in its fullness. 

By delegating your marketing messaging to a professional, you’re actually buying back time to spend however you’d like. You’ll have more space in your heart to pour into your clients, and more time to spend with family. 

However you’d like to soak up your leisure time– I’m here to make it happen. 

Grab a matcha, put your feet up and… 

Let your sales copywriting do the heavy-lifting